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Boxing Day! Up to 65% off
Boxing Day! Up to 65% off
Boxing Day! Up to 65% off
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Located just a stone throw from its original location in seven dials the newest store sits at 70 Neal Street boasting our most custom and unique store not to mention our flagship.

Our London store comes with power ensuring that your experience in store caters for all your needs with the best brands and highest customer service. Such brands include Polar, Butter, Dickies, Nike SB, New Balance Numeric and of course the in store team is always on the look out for the newest trends and brands to try and bring the best collections to the store.

Be sure to Follow Route_one_London to keep up to date with events in store releases.

Meet the local skate team

It's no surprise that our capital city hosts incredible skateboard talent. We are stoked to have the talent riding for our store: Leon Wright, Rio O'Byrne, Billy Hartnett and Tommy Corbridge, who cover all aspects of skating from the tech ledge game, handrail jumpers and transition trolls. No spots are safe when the London team is in town!

Meet the team

Route One London

Phone: 020 7836 6009
Address: 70 Neal Street, Seven Dials, WC2H 9PA

Opening hours:
Monday: 10:30 - 19:00
Tuesday: 10:30 - 19:00
Wednesday: 10:30 - 19:00

Christmas opening hours:
23rd: 10:30-19:00
24th: 09:30-16:00
25th - CLOSED
26th: 10:00-18:00
27th: 10:30-19:00
28th: 10:30-19:30

Thursday: 10:30 - 19:00
Friday: 10:30 - 19:00
Saturday: 10:30 - 19:00
Sunday: 11:00 - 18:00


29th: 11:00-17:00
30th: 10:30-19:00
31st: 10:00-16:00
1st: CLOSED
2nd: 10:30-19:00

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DUTY FREE MAXIMUM ORDER VALUE €150